In the art of rug making, the secret to timeless beauty lies in the raw materials. From the resilience of fine wool to the shimmering elegance of silk and the strength of cotton, every fiber plays a vital role in creating India’s most exquisite handmade carpets. In Bhadohi, the heart of India’s rug industry, artisans blend traditional craftsmanship with sustainable sourcing and ethical dyeing to ensure every rug is both luxurious and eco-conscious. Whether you’re seeking cust